Content is still king. Yes the structure of how it is consumed may change

but people are going to pay to watch what they want to watch. So, ESPN may eventually offer an ACC network app where we pay 10.00 a month to watch without a qualifying subscription through directv or the like. But, trust me, they are not going to lose money. Profits may fluctuate but the market will adjust. Cord cutting is a trend but people will always be willing to pay for live sports. So what happens is likely to be cord cutters paying a sizable fee to watch the network.

Ultimately we will have smaller network packages available but they will cost roughly what we pay now.

In response to this post by Old Line Hokie

Posted: 05/13/2016 at 8:22PM

This is just a guess on my part but I have a feeling -- CobbCountyHokie 05/13/2016 12:42PM

If this happens, espy/ACC wants a complete slam -- Mercury 05/13/2016 5:53PM

Comcast owns NBC -- East Cobb Hokie 05/13/2016 2:38PM

Duplicate message deleted** -- East Cobb Hokie 05/13/2016 5:39PM

Cox is a big player in Virginia -- mrcaniac 05/13/2016 1:42PM

Trust me, I know everything about the Cox footprint in Virginia -- CobbCountyHokie 05/13/2016 3:14PM

Subtract Salem off of that - Salem is Comcast** -- The_VT_Rock 05/13/2016 5:42PM

Good catch. That is indeed true. ** -- CobbCountyHokie 05/13/2016 6:37PM

My mistake -- mrcaniac 05/13/2016 3:25PM

Message Deleted** -- CobbCountyHokie 05/13/2016 3:16PM

How many subscribers are in current ACC footprint? What would you expect -- ColumbusHokie 05/13/2016 12:54PM

What happens when the cable subscriber model becomes obsolete? -- Old Line Hokie 05/13/2016 2:34PM

Content is still king. Yes the structure of how it is consumed may change -- ColumbusHokie 05/13/2016 8:22PM

Where do most folks get their high speed Internet service? -- seekoHoG 05/13/2016 3:05PM

Yes, for many. That doesn't change that Cable TV will likely become less -- jmanatVT 05/13/2016 4:00PM

Cord cutting has slowed down -- mrcaniac 05/13/2016 3:03PM

Your statistics are correct, but the culture change is likely still there -- jmanatVT 05/13/2016 3:59PM

38 million+ TV households in ACC footprint -- mrcaniac 05/13/2016 2:14PM

With those numbers I wonder what our cut would be? -- Hokies4Life 05/13/2016 2:33PM

My understanding is 50/50 -- mrcaniac 05/13/2016 2:47PM

Cox must consider Tidewater "in the footprint" of the SEC -- EDGEMAN 05/14/2016 10:05AM

I get that in Waynesboro on Comcast. I think thats how ESPN -- corvt2000 05/15/2016 09:29AM

Content is still king. Yes the structure of how it is consumed may change

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