In general - When VT was winning (late 90's early 00's) the early baby boomers were roughly in their first years as empty nesters with kids either in college or just graduating. Fewer responsibilities and more disposable income. Single, recent graduates also had the money/time to attend and the winning made it the thing to do. It was perfect storm of the biggest demographic and young people with time and money -- and VT winning.

I am at the tale end of baby boomers - when VT was really good, my life was kids sports games, braces, mortgage, honey-dos, etc. Didn't make many games during that time period - and nowhere near as many were on TV.

Even with more TV games, I've attended numerous games with my essentially college age/grown kids over the last few years and have even gone the season ticket route the past two years.

Some of the first baby boomers are now "aging out" - knees, hips, "it's not like it used to be", etc.(I get that there are older die hard Hokies that tailgate and attend with the best of them - just talking general demographics) and the young DINKS of that time period now have early teenage kids and responsibilities -- plus over last 3-5 years we aren't winning as often.

So we are beginning to lose the biggest demographic, the younger fans of VT's heyday now have responsibilities, ticket/tailgate/lodging prices are skyrocketing, HDTV prices are low and the millennials aren't replacing the boomers fast enough.

We need another stretch of 10+ game winning seasons.