We are gearing up for sponsorship sales for 2024, and it’s time to update our demographic survey, which was last conducted in 2015.
Your answers will help us make a better pitch to potential sponsors.
Please answer as many of the following question as you can. There are 15 of them.
If you don’t want to answer a question or can’t answer a question, just skip it.
Thank you! If you have questions, just email us or ask on the message boards.
Are you male or female?
- Male (96%, 3,091 Votes)
- Female (4%, 126 Votes)
Total Voters: 3,217
What is Your Age?
- 65 and over (36%, 1,174 Votes)
- 55-64 (24%, 780 Votes)
- 45-54 (23%, 731 Votes)
- 35-44 (11%, 349 Votes)
- 22-34 (5%, 170 Votes)
- 18-21 (1%, 28 Votes)
- 17 or younger (0%, 1 Votes)
Total Voters: 3,233
Which of the following best describes your relationship status?
- Married (or in a domestic partnership/civil union) (84%, 2,719 Votes)
- Single (unmarried, including divorced) (13%, 428 Votes)
- Widowed/widower (2%, 79 Votes)
Total Voters: 3,226
Where do you live?
- Virginia (60%, 1,937 Votes)
- Other State (17%, 541 Votes)
- North Carolina (11%, 349 Votes)
- Georgia (3%, 106 Votes)
- Maryland (3%, 101 Votes)
- South Carolina (3%, 82 Votes)
- Tennessee (2%, 60 Votes)
- West Virginia (1%, 35 Votes)
- Outside the US (1%, 24 Votes)
- District of Columbia (DC) (0%, 16 Votes)
Total Voters: 3,251
Do you live in Blacksburg or the immediate area (the New River Valley - NRV)?
- No (89%, 2,835 Votes)
- Yes (11%, 359 Votes)
Total Voters: 3,194
What is the highest level of school you have completed or the highest degree you have received?
- Bachelor's degree(s) (52%, 1,679 Votes)
- Graduate degree(s) (39%, 1,276 Votes)
- Some college but no degree (5%, 171 Votes)
- Associate degree (2%, 72 Votes)
- High school degree or equivalent (GED) (1%, 34 Votes)
- Less than high school degree (0%, 1 Votes)
Total Voters: 3,233
Will you be a full-time or part-time Virginia Tech student in 2024-25?
- No (99%, 3,139 Votes)
- Yes (1%, 31 Votes)
Total Voters: 3,170
Are you a Virginia Tech graduate?
- Yes (79%, 2,529 Votes)
- No (21%, 669 Votes)
Total Voters: 3,198
Which of the following best describes your employment status?
- Employed full-time (40+ hrs/week) (59%, 1,901 Votes)
- Retired (34%, 1,105 Votes)
- Employed part-time (less than 40 hrs/week) (4%, 126 Votes)
- Other (1%, 32 Votes)
- Not employed, looking for work (1%, 30 Votes)
- Not employed, NOT looking for work (1%, 21 Votes)
Total Voters: 3,215
What was your approximate household income last year (2023)?
- $200,000+ (37%, 1,172 Votes)
- $100,000 to $149,999 (18%, 569 Votes)
- $150,000 to $199,999 (17%, 536 Votes)
- Prefer not to answer, or I don't know (11%, 357 Votes)
- $75,000 to $99,999 (9%, 301 Votes)
- $50,000 to $74,999 (5%, 168 Votes)
- $25,000 to $49,999 (2%, 56 Votes)
- $10,000 to $24,999 (1%, 16 Votes)
- $0 to $9,999 (0%, 11 Votes)
Total Voters: 3,186
Do you (or someone in your household) own your house (apartment, etc.) or do you rent?
- Own (93%, 2,948 Votes)
- Rent (6%, 187 Votes)
- Other (1%, 37 Votes)
Total Voters: 3,172
Which of the following goods/services do you think you will buy in the next year? Check all that apply.
- Personal or family (not business) travel (28%, 2,504 Votes)
- Insurance (home, car, boat, etc.) (12%, 1,063 Votes)
- Furniture (12%, 1,040 Votes)
- Appliances (11%, 949 Votes)
- Home improvement contractor (11%, 939 Votes)
- A car (new or used) (10%, 906 Votes)
- Business travel (8%, 737 Votes)
- A new home or apartment (3%, 237 Votes)
- A new or different financial advisor (2%, 203 Votes)
- A new or different bank (2%, 153 Votes)
- Mortgage Banker (1%, 80 Votes)
Total Voters: 2,953
Where do you purchase goods/merchandise (not services or food)?
- Both (92%, 2,873 Votes)
- Online or mail order only (6%, 187 Votes)
- In stores only (2%, 68 Votes)
Total Voters: 3,128
Are you a paid Tech Sideline subscriber (or free student subscriber)?
- Yes (72%, 2,274 Votes)
- No (26%, 828 Votes)
- Not sure, or I don't know (1%, 37 Votes)
Total Voters: 3,139
Would you be more likely to buy from a Tech Sideline sponsor?
- Not sure, or it depends upon the situation (57%, 1,814 Votes)
- Yes (37%, 1,169 Votes)
- No (6%, 184 Votes)
Total Voters: 3,167
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