One Firm Projects $80 Mill for ACC Network in First Year
MoffettNathanson expects ESPN’s launch of the ACC Network—due in August 2019—could have a positive impact similar to the network’s launch of the SEC Network in 2014. Citing SportsBusiness Journal reports, the firm estimates the SEC Network reached 60 million homes within a year and generated a profit of $210 million. In its first full year, EBIT for the network totaled $185 million and grew to $225 million in 2016.
“The ACC is expecting as much revenue in its first year as the SEC generated per school in 2014. We forecast a haircut to the SEC Network’s success with an assumption that the ACC Network will only be carried in states where their schools are located, representing about 40% of the U.S. households on the Eastern coast of the U.S. This leads us to project total revenues of approximately $220 million in its first year and $80 million in EBIT,” the firm wrote.