PPV model is dying

As Cobb always says "pay attention to what WWE is doing". They did away with traditional PPV's several years ago and went to streaming them on their network. $9.99 a month instead of $50+ per month for a PPV. Then, WWE announced that Comcast had purchased the rights to their PPV's for $200M per year, and now their PPV's will be on Peacock Premium ($4.99 a month) exclusively for the next 5 years.

As the WWE moves to this model, it looks like others like the NFL (Amazon Thursday Nights and the rumored Sunday Ticket to ESPN+, DAZN or Peacock) NHL.TV (ESPN+, Peacock) and MLS.TV (ESPN+) are all moving or have moved to a streaming model because the payouts are much larger than the PPV payouts.

PPVs work for special events like a huge boxing card, but people outside of the states of Alabama, Michigan, and Ohio will probably choose the Notre Dame vs USC or Oklahoma vs Oklahoma St airing on NBC, CBS, ABC or FOX at the same time for free.

(In response to this post by reestuart)

Posted: 03/04/2021 at 7:15PM

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Amazon close to doing exclusive NFL games! Could College games be next? -- Stech 03/03/2021 8:08PM

Doesnt ESPN own our streaming rights as part of our ACC TV deal? ** -- HokieHigh 03/16/2021 1:35PM

You can still say vt at amazon field amazon network -- Mercury 03/17/2021 1:19PM

With all the Amazon Vt connection where is Vt -- Mercury 03/11/2021 2:05PM

Luckily, I have kicked the pro sports habit. ** -- JHHOKIE 03/09/2021 1:18PM

I watched way more NFL than college this past year. Not sure that -- reestuart 03/11/2021 12:15PM

I can’t get into non-ACC games and even -- Colonel Jessup 03/12/2021 11:29AM

I had a hard time getting into any college games this year. Not sure -- reestuart 03/12/2021 12:11PM

I cut my pro sports viewing by 90% -- Maroon Baboon 03/09/2021 6:54PM

Will be interesting for me this summer -- Vienna_Hokie 03/10/2021 12:23PM

I have a theory about empty stadiums. -- Maroon Baboon 03/10/2021 12:52PM

Streaming service or PPV are not likely for big time sports -- Vienna_Hokie 03/07/2021 4:08PM

This will be model unfortunately -- Mercury 03/07/2021 08:07AM

I can envision Larry Scott saying "See, I told you so." -- HOO86 03/06/2021 1:28PM

Disney will be in the Super Bowl rotation -- mrcaniac 03/06/2021 9:41PM

Interesting but I'd question the market size of attracting PPV viewership -- anotherdamnyankeehokie 03/04/2021 11:59AM

It wouldn't be all games, but the conferences could raise a crap-ton of -- reestuart 03/04/2021 12:40PM

I think the loss of "cause it's on" viewers would be huge -- Vienna_Hokie 03/10/2021 12:37PM

Had that game been held in a PPV world and based on the model I read, fans -- anotherdamnyankeehokie 03/04/2021 1:45PM

I'd bet money we'll see some PPV in the fairly near future. Especially for -- reestuart 03/04/2021 08:22AM

$30 to $50 for one game? Count me out. -- Atlee Hokie 03/08/2021 5:12PM

For that money, it better be VT in Championship Game. ** -- wwhokie1 03/11/2021 09:46AM

Cheaper than going to the game! ** -- reestuart 03/08/2021 5:45PM

And after this fall, I'm probably finished with going to games. -- Atlee Hokie 03/08/2021 7:22PM

PPV model is dying -- mrcaniac 03/04/2021 7:15PM

It is always about the money..... -- 2hhoop3 03/05/2021 10:53AM

There will be commercials -- mrcaniac 03/05/2021 10:53PM

Well, if I’m paying that much, I expect ZERO commercials -- C67VTCC 03/04/2021 08:40AM

Commercials during time outs only will be okay. ** -- IB4TECH 03/06/2021 11:13AM

I'd be all for that!!! No more 4+ hour games would be a positive. ** -- reestuart 03/04/2021 08:44AM

Even if pro games shift to PPV, I suspect there will still be commercials -- VTHokie2000 03/04/2021 7:04PM

PPV model is dying

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