Brand said himself that he is/was thinking of rankings. When asked why he
sat Lee out. The additional loss could be the difference between a 2 or 4 seed. 4 seed means he could see Rivera in the semi's at NCAA's. My guess is that Brands knows Rivera has Lee's number and is doing whatever he can to avoid him.
This is completely Brands' style. He plays to the rankings, and avoids higher ranked opponents and teams whenever possible. That isn't what wrestling is about... it is about facing off man vs. man, and taking on all comers. He is a big Orange at the end of the day.