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Brand appeal will be the driver going forward.

Oklahoma has a big brand in football, and had a strong rivalry brand with Nebraska. Kansas has a big brand in basketball.

I think the revenue driver going forward is big rivalry games and brand. I think the subscriber model will move to streaming, and brands will drive viewers. This will make WVU more valuable to The ACC than they have been in the past. In similar fashion to Louisville, they are the sports brand for their state and region. They also have built in rivalries in the ACC already.

In response to this post by RJHokie

Posted: 04/12/2018 at 8:20PM

Big Ten we have a problem -- goldendomer 04/12/2018 6:16PM

There are a couple of interesting notes to follow on this one... -- CobbCountyHokie 04/13/2018 10:43AM

If the P4 mega conf is on the horizon, what are ACC's top targets? -- HokieAl 04/18/2018 10:17AM

Now that the ACC opened Pandora's Box by adding L'ville -- VTHokie2000 04/18/2018 2:59PM

Having ACC Network tied to ABC and Disney Channel looking kind of good now. -- HOO86 04/12/2018 7:33PM

There're a lot of moving parts & pieces. I understand losing patience as -- Stech 04/13/2018 07:46AM

I get what you mean, but if the B1G ends up with $200 million per school -- Late 80s Hokie 04/17/2018 12:50PM

Yep. This doesn't mean a thing for the ACC. If anything, it shows that -- reestuart 04/18/2018 08:43AM

Would have been nice if those lessons would have been learned earlier -- EDGEMAN 04/13/2018 10:52AM

Could filter into other carriers too. ** -- RJHokie 04/12/2018 7:28PM

Bet everyone in the Big Ten is grateful for having Rutgers as a member -- goldendomer 04/12/2018 6:24PM

I think that they love having RU and Maryland -- CobbCountyHokie 04/13/2018 10:46AM

The Big Ten will target Oklahoma and Kansas. -- HOO86 04/12/2018 7:59PM

Would guess Big Tex is their #1 target. ** -- EDGEMAN 04/12/2018 9:14PM

Oklahoma and Kansas are the targets. UT is a headache to deal with. ** -- nebraskafaninwi 04/12/2018 9:37PM

Texas would probably be a cancer to any conference that gets them. ** -- RJHokie 04/12/2018 9:20PM

No it’s just about Texas -- Mercury 04/13/2018 07:07AM

What A&M wants may not matter -- OU_Sooner 04/13/2018 2:56PM

PAC12 could be in play if they sell equity to Disney in PAC 12 networks. -- HOO86 04/13/2018 6:26PM

UT will form their own conference so they have total control. UT has egos ** -- nebraskafaninwi 04/14/2018 11:58AM

What's the feeling up there about adding Oklahoma to the Big Ten? -- EDGEMAN 04/14/2018 1:16PM

OU with KS is what people want. UT is a cancer. ** -- nebraskafaninwi 04/14/2018 1:54PM

If I was the commish of either the ACC, Big Ten, or Pac 12 -- VTHokie2000 04/13/2018 4:22PM

I completely agree with this one. ** -- CobbCountyHokie 04/13/2018 10:47AM

Those states have few eyeballs to watch Big 10 Network. ** -- RJHokie 04/12/2018 8:05PM

Meh....net subs are not everything anymore ** -- nebraskafaninwi 04/12/2018 8:49PM

Brand appeal will be the driver going forward. -- HOO86 04/12/2018 8:20PM

That sounds sexy to talk about brand and I agree with the streaming trend -- CobbCountyHokie 04/13/2018 10:50AM

Gaining states seems like short-term thinking -- Colonel Jessup 04/13/2018 12:42PM

Haven't cracked it yet. But I expect Disney to figure it out first. -- HOO86 04/13/2018 12:19PM

Brand appeal will be the driver going forward.

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